The Europe of the Bureaucrats

So the European Union has launched anti-trust charges against Google. It took them only five years to come up with the charges. At the heart of the charges is the question if Google prioritizes its own Google Shopping products.
Let me make the point very clear – a five years investigation in one of the most innovative and fastest growing industries is laughable. Even five months would be long.

Focusing on Google Shopping is even funnier. Google’s Shopping is minimal. The search done by consumers on Google for shopping is even less. Consumers know where to go to for online shopping. They do not use search engines for that.

The story of the EU charges and the proposed laws in France show the major differences between European countries and North America. Europe is backwards looking. Most of European politicians are even more backwards looking.

In North America the countries and the economies are driven by innovation and entrepreneurship. The difference in the legal system allows politicians to focus more on creating an environment for economic growth than trying to regulate something which has already changed significantly when a law is passed.

Europe is well advised to wake up to that situation. It has all the opportunities to have an innovative fast growing economy. But it takes the political will to drive for growth and not to go the much easier way of looking backwards.

There are, nevertheless, several issues for lawmakers to monitor in a digital world. One of the first one is privacy protection. Another one is a useful consumer friendly copyright with respects and earning possibilities for the creators.

Competition is not created by a laws but by companies thriving to be the best and the biggest in their field. Lawmakers should create the environment for companies to thrive in.

Bernhard is the founder of HELLO STAGE. He is probably the first opera singer pitching an Internet start-up in Silicon Valley. Before founding HELLO STAGE in Fall 2013, Bernhard was the CEO and Artistic Director of the Wiener Konzerthaus. He held several C-Level positions in European technology companies with EUR 100+ million turnover. See www.bernhardkerres.com.

Bernhard is currently working for HELLO STAGE in the Plug and Play Tech Center in Silicon Valley, a leading accelerator for start-ups. He writes about his experience in the innovation hot bed on this blog.
Author: Bernhard Kerres
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